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Display Tactics

Posted in: The Store

Ever wondered what it takes to transport our highly desirable industrial, antique & decorative objects from Europe to our Sydney based bricks & mortar store?  Take a Behind The Scenes look, from the unpacking of a 40 foot shipping container to the clever display tactics used to get the store in order and ready for business.

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Some may think it’s  a glamorous life owning an antique store.  Traveling to Europe, staying in beautiful locations, drinking wine & eating great food!  Trust us, it’s totally different to what you may imagine.  Take deliveries, for instance.   With a 5.45am delivery of our 40ft container, packed to the rafters (or rather the container ceiling) with Leanne’s most recent finds from Europe, America & England.  With only street light and torches the 9 strong team of packers (or rather un-packers) get to work before the rest of the Darling Street residents start their day!

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Never one to worry about the weight of the large scale antique & industrial finds, Leanne leaves it up to the team of guys to carefully & strategically move the pieces from the container to the shop floor.  After all, she can’t do everything, right?

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Carefully packed by a team of packers in France & England, it’s now up to the quintessential team to unwrap over 300 individual items.  A trip to the local recycling tip is always in order to dispose of the timber crates, boxes, and paper!

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After a full 10 hours of unpacking & sorting, we get to work the following day implementing what we like to call Display Tactics!  Working with our talented styling team, the retail team spend the next 48 hours carefully editing & curating a selection of the new shipment goods onto the shop floor and create two beautiful & well considered window displays.

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Always eager to create inviting and creative displays, you will often find much of our product suspended from walls and the ceiling!

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From suspending French racing bicycles to hanging chairs, lights & wall-art, our display tactics are always well considered, thoughtful & fun!

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Visit quintessential duckeggBLUE today and be inspired by our most recent found antiques & decorative objects.

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Posted on: 17th March , 2016
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